Craft Pricing Guides
Plain-English guides to pricing handmade items, with worked examples you can check in the calculator.
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How to price sublimation mugs
A step-by-step mug price, from the blank and ink to Etsy fees on shipping, with every number worked out so you can check it in the calculator.
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How to price Cricut vinyl shirts
Price a heat transfer vinyl shirt the right way: vinyl by the inch, weeding time, cover sheets, shipping and Etsy fees, worked through one shirt.
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Etsy fees for craft sellers in 2026
What Etsy charges on a typical US sale, shown on a real worked order, and why you have to divide rather than add to build fees into your price.
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Craft fair pricing and card reader fees
How to price for markets: enter your card reader fees, round prices for cash without losing margin, pay back the booth fee and write clear price signs.
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Setting your maker hourly rate
How your hourly rate works inside the price, what changing it does to a real item, and a practical way to choose a rate you can stand behind.
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How to price tumblers
Tumblers need their own numbers, not mug price plus a bit. Walk through one tumbler sold at a market, including shrink wrap, pressing time and misprints.
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Pricing custom and personalized orders
Price the extra minutes that proofs and revisions take, and set simple rules for minimum orders, deposits and rush jobs before you start.
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Wholesale vs retail pricing for handmade goods
Why a wholesale price can be lower at the same margin, how to find your floor, and the terms to agree with a shop before the first order.
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How to price laser engraved items
Separate your hands-on time from machine time, put the laser in overhead, and see what each minute and each dollar of material adds to the price.
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How to price stickers and decals
Work out a real cost per sticker, see why fixed fees hit small orders hardest, and check a price you already charge with a worked low-price order.
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How to price candles
Price candles from what each one uses by weight and the batch time it takes, with a worked Etsy example and quick rules for upgrades and sizes.
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When to raise your prices
Six signs a price is too low, how much a cost increase should really move it, and how to raise prices without fuss, with every number checked.